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Bank of America commercial followed by Imodium ad

May 24, 2009 by Shelli

So… I was on the elliptical trainer at the gym this morning. I was watching CNN as I stepped and stepped.

There was a commercial for Bank of America (slogan: Bank of Opportunity). BTW, probably they should add a “?” at the end of the slogan for the time being.

Anyhow, immediately following the BOA ad, was an ad for Imodium to help with diarrhea. And then immediately following the Imodium commercial was an Aleve commercial, to help with pain and discomfort.

The guy on the elliptical trainer next to me (friend Scott Yates) and I both laughed at the sequence and relevance of the commercial/advertising grouping.

While I can (happily) report I’m not the target market for either Imodium or Aleve, I did find it funny that the BOA, Imodium and Aleve ads all ran in sequence, as if the three products are related in some way.

Filed Under: Marketing Tagged With: advertising, bank of america, commercial, Marketing, television advertising, tv

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About Shelli

Hi. My name is Shelli Johnson. I live on the frontier in Lander, Wyoming. I’m a wife, a mother, an entrepreneur, certified life/leadership coach, wellness coach, keynote presenter and inspired speaker, leadership development facilitator, personal development strategist, writer and adventure guide. This blog mostly includes stories about adventures and travel, but other passions are reading/books, technology, fitness, nutrition, and national parks, so you’ll find a wide range of articles here. I am founder of Yellowstone Journal and YellowstonePark.com, and NationalParkTrips.com, which was my first business. My current company, Epic Life Inc., is in its 7th year, and going gangbusters. If you’re interested in learning more about my current work, I hope you’ll jump over there and learn more about that. I have a more personal blog, more directly related to life and living and leadership, at YourEpicLife.com/blog. I’d love it if you’d also check out that collection of my writings. Thank you for stopping by! Finally, if you’d like to connect with me directly, please email me if you’d like to connect.

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